A Customer data platform (CDP) is basically a collection of software that creates a persistent, unified customer database that can be used by different systems. Here, data is collected from different sources, then it is cleaned and finally merged to create a single customer profile. Other marketing systems can then employ this structured data for […]
Post By - Team Outsource, August 31, 2022
Salesforce brings Salesforce Easy, a new subscription plan to woo SMBs with simplified offerings for Service, Sales, and Marketing. The new entry-level solution aims to support SMBs with a flexible and resilient platform built on Salesforce’s innovative technology to prepare them to adapt and scale with changing market needs. Salesforce Easy includes CRM features and […]
Post By - Team Outsource, August 24, 2022
Salesforce has launched its Composable Digital Storefront, a new way for businesses to create and offer a more personalized shopping experience. The Composable Digital Storefront is a headless commerce solution that allows businesses to make changes to their site with speed and agility without causing any disruption in buyers’ shopping experiences. In addition to that, […]
Post By - Team Outsource, August 17, 2022
Do you know 88% of customers recently shared that the experience they receive from a company is as important as its product or services? Yes, Salesforce’s State of Connected Customer Report reveals this transformed behavior of customers in the last couple of years. This means that businesses need the right tools and tactics to stay […]
Post By - Team Outsource, August 11, 2022
It’s that time of the year again when it gets busier with events and releases in Salesforce. Dreamforce, the biggest Flagship event of Salesforce, is turning 20 this year, and the dates for this mega event are already announced. Plus, Winter arrives early as the Salesforce Winter ’23 release dates have also been revealed. Naturally, […]
Post By - Team Outsource, August 4, 2022
Salesforce’s remarkable offerings on its suite of products have made it the undisputed king of CRM systems. With solutions built for specific departments and industries, Salesforce helps businesses enhance their customer services and Sales. With data-driven and digital-first business models taking precedence, Salesforce products have also undergone drastic updates with innovations that fit right into […]
Post By - Team Outsource, July 28, 2022
Recently, Salesforce announced the next generation of Mulesoft that combines automation, integration, and API to automate workflows easily. As the demand for automation surges in 90% of companies, integration roadblocks to automation also arises because of the increased data and system management challenges. Apart from that, whenever new systems are added, or business specifications change. […]
Post By - Team Outsource, July 20, 2022
Recently, Salesforce announced that HDFC, the leading mortgage lender in India, will leverage Salesforce to deliver a digital-first experience to customers. Realizing the importance of AI, the renowned Financial conglomerate is looking to build the next-gen integration infrastructure to enable easy connectivity between backend and frontend systems, including Salesforce. With Salesforce’s best-in-class products, HDFC aims […]
Post By - Team Outsource, July 13, 2022
A new study from Salesforce and Vanson Bourne finds that Automation demand has soared upwards in 90% of companies. The study revealed that, with increased uncertainty in current market conditions, businesses are turning to Automation to drive immediate value to their critical business processes. The CRM leader, Salesforce, conducted a global survey of 600 CIOs […]
Post By - Team Outsource, July 7, 2022