Salesforce acquisition Update: Troops joins Salesforce in a definitive pact
In the latest acquisition by Salesforce, Troops.ai signs a definitive agreement to be a part of Slack, a Salesforce company.
The deal is expected to close towards the second quarter of Salesforce’s fiscal year 2023 upon the settlement of some conditions yet to be agreed on.
Given that Troops have been a long-time partner for both Slack and Salesforce, this acquisition isn’t an unexpected one.
Upon the completion of the Salesforce acquisition, Troops will be integrated into Slack as a tool to locate sales information. With this acquisition, Salesforce customers will be able to view their sales information directly on Slack, making it a sales hub for sales and customer-facing teams.
A brief history of Troops.ai
Troops.ai is a leading provider of revenue communication solutions that help businesses improve sales forecasting, velocity, visibility, and association across various teams.
Based out of New York, this firm has spent seven years designing a tool that works in association with collaborative tools like Slack and Microsoft Teams and delivers real-time updates, insights, coaching, and actions to sales teams, customer support, and C-suite.
The Troops team mentions this acquisition as a milestone in their journey and extends their gratitude to everyone for achieving this feat.
How the acquisition will benefit Salesforce users
We know that businesses of all sizes and industries are leveraging Salesforce and Slack to empower their digital HQ in this digital-first era.
With the Troop tool integrated into Slack, the sales team will now get a view of all their sales info in real-time, right where they are already working.
Primarily a Slackbot for sales teams, Troops enable users to push and pull CRM data in and out of Slack in real-time, saving them from trudging through Salesforce.
As a result, customer-facing sales teams now can get the required sales information and action directly on Slack that is needed to close new deals and support the existing customers.
Summing up, that was all about Salesforce’s latest acquisition of Troops.ai. Stay in tune with us to know about all things latest in Salesforce.
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